Build Your Network

Did you know that most job openings are not advertised? It's true — most employers have enough applicants without advertising. They often prefer to find employees from people they trust. This network of referrals is the "hidden job market." 80-90% of jobs are now found using the hidden job market! You can tap into this network by getting to know people who can help you. The most effective use of your job searching time can be found through networking and through direct employer contact. Use the Networking Memory Jogger (pdf) to organize everyone that is in your network. Use the Networking Log (pdf) to keep track of who you meet and any other notes that can help you, or them, in the future.
Tips for Building Your Network |
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Ask for information.
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Be prepared to talk about yourself.
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Follow good networking habits.
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Find people in your job target.
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Send thank-you notes when people are helpful to you.
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Find a mentor.
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Look into professional groups.
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Keep your key contacts informed about your efforts in the job search.
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“You can get everything you want in life, by helping enough other people to get what they want!” - Zig Ziglar
Build Relationships First |
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Caring Attracts/Neediness Repels |
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Listen |
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The Law of Reciprocity |
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Grow Contact Base |
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Resources:
Fearlessly Networking For Jobs. (e-book) Ken Marsh www.fearlessnetworkers.com
Influence: The Psychology of Persuasion. Robert B. Cialdini Ph.D
What Networking Is: | What Networking Is Not: |
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Networking Cards
Networking cards are similar to business cards and are used in much the same way. Networking cards contain information including: your contact information, and your unique selling proposition or brand.
Unique Selling Proposition (USP)
A USP is used to differentiate one product from another. Usually, it is the one reason consumers will buy a product even though it may seem no different from many others just like it. It may be that the product has a lower price, more convenient packaging, or it may taste or smell better or last longer. What is the one thing that makes you unique? What makes you better than any other candidates applying for a similar position with this company? What can you offer that no other applicant can? What is the one reason that the employer should want to hire you above all other candidates?
Pertinent Contact Information
This is information necessary to contact you. This includes: your name, phone number, e-mail address, postal mail address, and cell phone number.
Networking cards can be created using MS Word and printed at home, at a print shop, or you can create them using a website like Vistaprint.com.
On your Computer in MS Word:
- Go to the “tool” menu from the top row.
- Choose “Envelopes and labels” from the “Tools” menu.
- Under “Options”, find the name of the paper manufacturer (Avery) and then find the correct product number in the lower left corner.
- Type in the information you want on your card in the text box and hit “New Document.”
- You can then format the cards exactly as you want them to print.
- Print the final versions (on a high quality inkjet or laser printer only!)
Example:
Award-winning, buzz-producing publicist with 5+ years PR experience. Can take your product to the next level. John S. Randall 108 Hilltop NE 119th St. Montreal, QE www.johnsrandall.com 555-555-1010 |
Qualifications Summary
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